The First Celebrates Innovative Investment in Schools During Financial Literacy Month

May 3rd, 2016

In celebration of Financial Literacy Month, The First announced that its schools-based financial education program is making a positive impact on students’ understanding critical financial topics. Financial Scholars Program is a web-based interactive course designed to empower young people with the essential skills needed to make sound financial decisions. The First National Bank has partnered with leading education technology company EverFi to bring this interactive program to 4 high schools across Bucks County since 2012 at no cost to schools.

According to recent EverFi survey data, children in the US primarily develop their financial attitudes from their parents through family discussions and learning by example. However, a FleetBoston Smarter Decisions Survey cites that 74% of parents don’t feel prepared to teach their children about money and over 40% of parents don’t talk to their children about money at all. These statistics support the need for financial education in a school setting, where all students have an equal opportunity to learn essential financial skills. Financial Scholars Program is implemented in a co-curricular basis, providing students with the opportunity to develop healthy financial attitudes and behaviors in a classroom setting.

“More and more evidence suggests that rigorous financial education delivered early in a young person’s development leads to positive financial behaviors later in life,” said Dan Schaffer, President & CEO of The First. “By providing high school students with the knowledge and skills they need to make smart financial decisions, we are investing in the future economic well-being of the communities we serve.”

The First National Bank has partnered with EverFi to bring the program to local students at no cost to schools or taxpayers. The web-based program uses the latest in simulations and gaming to bring complex financial concepts to life for today’s digital generation. The high school course offers over six hours of programming with ten units in a variety of financial topics including credit scores, insurance, credit cards, student loans, mortgages, taxes, stocks, savings, 401k’s and other critical concepts that map to national financial literacy standards. The platform uniquely tracks the progress and performance of every student. The First National Bank is currently working with teachers in Neshaminy, Council Rock and Archbishop Wood High Schools.

The First National Bank is Bucks County’s oldest, most established bank, with twelve branches throughout Bucks County. Since 1864, The First has proudly remained independent and committed to the communities they serve. Consistently voted “Best of Bucks” and named one of the Philly.com Top Workplaces in 2013, The First has never closed a branch and is committed to local ownership, operation and investment.

About EverFi

EverFi, Inc. is the leading education technology company focused on teaching, assessing, and certifying K-12 and college students in the critical skills they need for life. The company teams with major corporations and foundations to provide the programs at no cost to K-12 schools. Some of America’s leading CEOs and venture capital firms are EverFi investors including Amazon founder and CEO Jeff Bezos, Twitter founder Evan Williams, and Google Chairman Eric Schmidt.  Learn more at everfi.com.